Alchemist microenterprise academy (AMA)

Alchemist Microenterprise Academy is a 12-week business training course. AMA is designed to make sense of the confusing aspects of starting a food business. We are currently taking applications for the next AMA cohort which will begin on September 13. We are having four AMA Information Sessions live-on-Zoom every Tuesday from 6-7pm between July 26 and August 16. We also have the option to watch the info session in a recorded, on-demand format. These information Sessions explain about the program and how to apply. It is mandatory to attend either a Live-on-Zoom Info Session or complete the on-demanda AMA Info Session in order to apply for the program. Questions about the program can be directed to

 Click on of the bottons below to RSVP fora  Live-on-Zoom info session or to sign-up and watch the On-Demand Info Session. After completing the info session, those wishing to apply can click the button below to apply for the program. We recommend first drafting your responses in a separate document then copying and pasting them into the Google Form application. Click here for a Word document of the AMA application questions.

In AMA, participants will learn:

  • How to develop a Business Plan
  • Types of Food-based Businesses
  • Overview of Business Structures
  • Financial Literacy and How to Access Capital
  • How to Navigate Permits
  • Human Resources and Legal considerations
  • Food Safety
  • Product Development
  • Product Pricing
  • Marketing
  • And more!

Click here for a sample course outline. Participants will have the option to test for the ServSafe Food Manager certification (at a discounted rate) at the completion of the 12-week course.


We completed our pilot cohort of AMA in August 2019. Watch some of the businesses from our inaugural graduating AMA cohort highlighted on Studio 40 Live:
Side Hustle Pizza/Table Bread/Breakin’ Bread Project
Penny Produce/Culinary Mantra
Lizzy’s Bakehouse/’Ono Pono/Lee’s Nut’zzs

Graduates of AMA are invited to apply to the Incubator Program and continue developing their business with customized resources. Click here to return to the main Alchemist Kitchen page.