Market Match
Market Match is a nutrition incentive and bonus offered to CalFresh receipients. When customers spend their CalFresh/EBT benefits at participating farmers’ markets and farm stands, they can receive a match of up to $15 per market, per card for fresh produce! This means that $15 in EBT becomes $30 to spend at the farmers’ market!
Participating farm stands offer unlimited Market Match.
“This is the best thing ever. I only get $15/month but I spend it all here. You don’t have to be wealthy to eat well!” – Janet
The Market Match program needs you!
We need your help to keep the Market Match program funded in 2027. Please take a few moments to share why you love Market Match and what it means to you. These testimonies will go to elected officials who have the power to keep Market Match funded.
Market Match has a huge impact, supporting household grocery budgets, small California farms, and local economies!
1. Market Match helps low-income families to spend their CalFresh benefits at farmers’ markets where customers can purchase healthy and locally sourced foods directly from the farmers who grew it. People who shop at farmers’ market eat more fresh fruits and vegetables than average, and the fresh local produce is more nutritious and flavorful!
2. Market Match stretches a food budget. Food costs keep going up but EBT/SNAP benefits do not. This makes it difficult for households to put enough good food on the table. Market Match helps families get the most out of their benefits and is one of the few incentive programs in the state for CalFresh.
3. Market Match supports our farming families and stimulates our local economy. A USDA study showed that every dollar spent at a farmers’ market stimulates $1.86 in local economic activity. In 2025, Alchemist CDC directly distributed over $764k in Market Match at nine local farmers’ markets!
4. The economic development potential is huge. By bringing more funds to our farmers’ markets, we help make them more sustainable. There is ample evidence that farmers’ markets have a positive economic impact on the community and businesses that surround them.
Resources and Links
- Download the 2026 Market Match Flyer for Sacramento County
- Use the farmers’ market list to find markets that offer Market Match
- Use the Ecology Center Farmers’ Market Finder to find Market Match markets throughout California
- Is it your first time using Market Match? Read our guide!
Two pages of the 2026 Sacramento County CalFresh / Market Match flyer are displayed below as images. You can download the PDF of the flyer at this link, which can be printed for distribution and will work with screen readers.
